SANTA CLARITA, Calif. (June 24, 2008) -- After the much-anticipated Wii Fit system debuted across the country last month, Princess unveils this fitness innovation at sea this week after shipboard staff completed special onboard trainings with Nintendo team members. Princess is the first cruise line to offer passengers the chance to get their hearts pumping with the headline-grabbing new release on Wii.

All Princess ships, which have long featured Nintendo's popular Wii systems onboard, add the revolutionary Wii Fit balance games, challenging passengers of all ages to put their athletic skills to the test with active video game tournaments such as the ski jump, Hula Hoop or heading soccer balls. Exciting family competitions will be held onboard -- including on the dramatic Movies Under the Stars poolside screens. Youth and teen centers will also offer younger cruisers the opportunity to participate in Wii Fit activities throughout their vacation.

"We're very excited to partner with Nintendo to bring the Wii Fit experience to our passengers," said Jan Swartz, Princess senior vice president. "Our onboard team has just finished training with the experts at Nintendo to ensure that we're able to offer passengers the best possible experience with this innovative fitness game."

Wii Fit gets everyone pumped up about making physical activities an enjoyable part of their daily routines. Wii Fit even tracks users' progress, which lets people see how they've improved while challenging them to better their scores and stay motivated to keep going.

The Wii Fit Balance Board is a precisely engineered platform that senses both weight and shifts in movement and balance. It connects wirelessly to the Wii console and serves as the centerpiece for more than 40 fun activities that challenge users in areas like yoga, aerobics, strength training and balance. Helpful virtual trainers in the game talk users through the different motions and makes suggestions for improvements.

The hugely popular Wii system has been instrumental in expanding the video game experience across generations and genders. "Kids" of all ages have enjoyed playing games such as Wii Sports Golf and Tennis using the unique Wii Remote, which enables a player's movements to directly affect what happens on screen.

On ships equipped with Movies Under the Stars screen, the Wii tournaments are shown on the giant poolside screens, offering a unique, larger-than-life gaming experience. The distinctive 300-square-foot screens are featured on Caribbean Princess, Crown Princess, Emerald Princess, Grand Princess, Sea Princess and the upcoming Ruby Princess, offering a variety of movies and events daily, including family films and first run hits, as well as concert footage and other special programming.

Together Princess' worldwide lineup of Exotic cruisetours offer passengers the opportunities to visit three of the new Seven Wonders of the World as well as a number of UNESCO's World Heritage sites, including such important sites as Machu Picchu, The Great Wall of China, Rio de Janeiro's Christ the Redeemer statue, Australia's Great Barrier Reef and Angkor Wat.

The three new tours debuting next season include Galapagos Discovery, which is offered in conjunction with a South America and Panama Canal cruise; Beijing, Hangzhou and Xian, which is combined with several Asia voyages; and Tropical Highlights of Australia which is an add-on to Australia/New Zealand or Asia/Australia sailings.

"These unique cultural itineraries offer a wonderful opportunity for passengers to expand their vacation options with visits to some of the world's most memorable destinations and sites," said Jan Swartz, Princess' senior vice president of customer service. "It's a seamless way to enjoy Princess hospitality and service on an unforgettable journey beyond their cruise."

South America - Machu Picchu and Rio de Janeiro's landmark Christ the Redeemer statue both were recently voted among the new Seven Wonders of the World - and both are featured on Princess cruisetours in South America. For the first time, Princess will offer a Galapagos Discovery tour, featuring air travel from Guayaquil, Ecuador to the Galapagos where the M/V Galapagos Legend will be their home for three days of exploring the islands that inspired Charles Darwin's theory of evolution. Passengers will have four days to view the unique indigenous wildlife on various islands, including sea lions, iguanas, the world's largest colony of waved albatross, and the famous Blue-footed Booby.

Rounding out the South America program's five itinerary options are tours to Rio and Iguacu Falls as well as Machu Picchu via the historic cities of Lima and Cusco.

Asia - Passengers on Princess Asia cruises can explore another of the new Seven Wonders of the World - China's Great Wall. Three China cruisetour options each offer the opportunity to visit Beijing and see this world-famous barrier, along with many of the country's famed attractions such as the Terra Cotta Warriors in Xian, cruise the Yangtze River, and a new destination for Princess, the historic city of Hangzhou. One of the most prosperous cities of China for much of the last 1,000 years, Hangzhou was once called "the most splendid and luxurious city in the world," by none other than Marco Polo. Today this ancient capital is ranked as one of the ten most scenic cities in China, drawing visitors from around the world particularly for the natural beauty of West Lake and the city's historic treasures.

Asia visitors can also experience the highlights of Southeast Asia with the Bangkok and Angkor Wat option, which includes a visit to Cambodia to see the celebrated temple complex - a UNESCO World Heritage site - plus Thailand's capital and the northern city of Chiang Mai.

Australia - Four different cruisetour options offer travelers the opportunity to visit the iconic sights of Sydney plus visit the Great Barrier Reef. In addition, some tour options include travel to the outback to see Ayers Rock, Kakadu National park and Kuranda, an aboriginal village surrounded by the World heritage Wet tropics of Queensland. New for the season, the Tropical Highlights of Australia tour features extra time for a longer visit in Queensland.

Early booking fares for Princess cruisetours begin at $3,499 per person based on double occupancy for a 20-day land and sea package.

Additional information about Princess Cruises is available through a cruise travel expert at Cruise Vacation World, by calling 1-888-828-7327.

SANTA CLARITA, Calif. (August 15, 2007) - One of the seasonal cruise opportunities on Princess' worldwide calendar each year is the chance to experience the Princess product with a short West Coast sailing. Ranging from overnight to as long as a week, these "coastal" sailings offer a great way for travelers to sample Princess' amenity-filled vessels and renowned service while exploring the Pacific coastline of North America.

For the 2008-09 season, passengers can choose from one-, two-, three- and four-night escapes in the spring and fall. Two special week-long coastal sailings on Sapphire Princess include a Coastal Wine Region cruise with special wine-related tours, programs and special guests; and a British Columbia and West Coast cruise.

"Coastal voyages are a great way to sample what Princess offers from shipboard amenities, dining and entertainment, to our acclaimed service," said Jan Swartz, Princess' senior vice president of customer service and sales. "And next season our longer sampler sailings also offer the opportunity to explore the West Coast and many of the area's wonderful wine regions."

Princess Coastal Sailings for 2008-09 include:

British Columbia and West Coast Coastal - A seven-day tour of the west coast from Vancouver to Los Angeles with calls at Victoria, San Francisco, Catalina Island and San Diego. Sapphire Princess sets sail on this journey on September 20, 2008.

Wine Country Coastal - A week-long exploration featuring the California wine regions of Santa Barbara and the San Francisco area as well as the microbreweries of Astoria, Oregon. Passengers can expand their knowledge of food and wine with shore excursion options to wineries in port, as well as enjoy presentations from a guest wine expert and guest chef who will offer demonstrations, wine tastings and special meals. The cruise aboard Sapphire Princess departs from Los Angeles on May 9, 2009, sailing to Vancouver with calls at Santa Barbara, San Francisco, Astoria, Seattle and Victoria.

San Francisco/Vancouver - A two-day journey between the "City by the Bay" and British Columbia's largest city. Offered on Star Princess on May 7, 2009.

Los Angeles/Vancouver - Several ships offer a choice of three-night getaways between Los Angeles and Vancouver, including Coral Princess on September 15, 2008 and May 15, 2009, Golden Princess on September 28, 2008, and Island Princess on September 22, 2008. Island Princess also offers a four-day voyage on May 7, 2009 offering a call in Victoria.

Seattle/Vancouver - These overnight sailings between Seattle and Vancouver give passengers a taste of life aboard, with departures on Golden Princess on September 27, 2008 and Star Princess on May 9, 2009. Golden Princess also offers a four-day Alaskan Sampler cruise between Vancouver and Seattle featuring a call in Ketchikan, departing on May 5, 2009.

Early booking fares for Princess Coastal sailing starts at $99 per person for an overnight sailing, based on double occupancy. 

To help inspire passengers to put romance back into their lives on a daily basis, Princess has also debuted its "Certified Romantic" course on Crown Princess this week. Hundreds of passengers have already been certified as romantics aboard sister ship Emerald Princess, which debuted the unique course this past spring. The light-hearted presentation offers a history of romance, humorous stories and practical tips from the company's Department of Romance experts - Trish McDermott, former vice president of Romance at Match.com and a founder of Engage.com; couples therapist Dr. Ruth Westheimer; and former Love Boat captain, Gavin MacLeod.

Romance expert McDermott concurs with the survey findings, saying that most couples leave romance mostly for special occasions like birthdays, anniversaries or Valentine's Day. "People need to make time every day for romance," she says. "It takes a conscious effort to do this, but the results are well worth it."

Some of the suggestions McDermott offers couples are to agree upon a time of day when TV, cell phones and computers are turned off, as well as setting a date night each week. "Couples need to remember why they fell in love, to disconnect to reconnect," says McDermott. "Romance Week is a great time to remember just that. Not to think about gifts or cards, flowers or chocolate, but to remember what they love about each other and to incorporate ways to express that into their everyday lives."

"Who else but Princess is uniquely qualified to help inspire passengers to re-discover romance," says Jan Swartz, the company's senior vice president of customer service, alluding to the 30-plus years the company has been known as "The Love Boat" line. "We celebrate romance 365 days a year onboard our ships, so celebrating Romance Week is just an extension of our efforts to help passengers escape from their everyday routines and re-invigorate their relationships with loved ones."

Princess Cruises unveiled its Department of Romance this past Valentine's Day, along with several romantic initiatives including a Romance-By-Room-Service menu that includes a special presentation of champagne and chocolate, scattered fresh rose petals and candlelight, all set to a background of romantic music. A special section of the line's website, www.princess.com, which will be launched this fall, will focus solely on romance and offer tips and trends from the Department experts.

Additional information about Princess Cruises is available through Cruise Vacation World, by calling 1-888-828-SEAS (7327).